Field Work
Selected research engagements.
A handful of studies that shaped how the teams I worked with thought about their products. Method-led, written in long form, and open to anyone who wants to read, where I can share them.
Employer confidentiality means these are told at the level of method and pattern, not internal detail. The fuller versions are better in conversation anyway.
- Survey research, three rounds2026Lead researcher
New expectations of ATMs
→Three rounds of survey research with US consumers on fee fatigue, network loyalty, and what people want from the machine on the corner.
Outcome: Shaped the positioning of a branded ATM program
- Cross-country survey, field research, expert interviews2023 – 2024Lead researcher
Trust signals in cross-border USD flows
→Field research with consumers and businesses in Brazil and Indonesia on what makes a digital dollar trustworthy enough to use.
Outcome: Guided market entry in two countries
Other engagements
Work I can name but not walk through here. Ask me about any of these.
- MIXED METHODS · 2022— The next generation of investors. How Gen Z customers think about moving from first trades toward retirement and advice.
- CONTEXTUAL INQUIRY · 2022— The mental models of self-custody. Research with crypto holders on the anxiety, heuristics, and workarounds of being your own bank.